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Online Media Company .com

Online Media Company.com is a diversified online media and publishing company operating a global network of 8000 specialty web sites. Our portfolio is comprised of strategic and immensely valuable domain assets including some of the world's largest vertical domain channels on the internet.

Founded in 1996, Online Media Company has forged partnerships with leading technology companies to optimize its global network of 8000 highly focused media portals in a wide variety of industries including the worlds largest verticals in Real Estate, Education and Finance .

We invite you to learn more about our global network and the unique vision of our company .

OnlineMediaCompany.com operates a global ad network of highly targeted web sites

How Ad networks work

Ad networks serve advertising on your website and share advertiser revenue for qualified clicks each time your site visitors clicks on ads. An advertising network (also called an online advertising network or ad network) is a collection of (often unrelated) online advertising inventory. When it is clear that the environment involved is the Internet, companies who run or administrate such networks are also called Advertising Agents or simply Agents.

Online advertising inventory comes in many different forms. This inventory can be found on websites, in instant messaging applications, in adware, in e-mails, and on other sources. Some examples of advertising inventory include: banner ads, rich media, text links, and e-mails.

Large publishers often sell only their remnant inventory through ad networks. Typical numbers range from 10% to 60% of total inventory being remnant and sold through advertising networks.

Smaller publishers often sell all of their inventory through ad networks. One type of ad network, known as a blind network, is such that advertisers place ads, but do not know the exact places where their ads are being placed.

In most cases, ad networks deliver their content through the use of a central ad server.

Large ad networks include a mixture of search engines, media companies, and technology vendors. Some of the larger networks include Casale Media, Google's AdSense, Kanoodle's BrightAds, Right Media's Remix Media Network, Tribal Fusion,ValueClick and Yahoo! Search Marketing.

There are two types of advertising networks: first-tier and second-tier networks. First-tier advertising networks are distinguishes by have a large number of own advertisers and publishers, high quality of traffic, and they serve ads and traffic to second-tier networks. Examples of first-tier networks include the major search engines. Second-tier advertising networks may have some of their own advertisers and publishers, but their main source of revenue comes from sydincating ads from other advertising networks.


 

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